Founded in Sacramento USA in 2012 by Nike SB pro and ex-Alien Workshop rider Omar Salazar. The Doom Sayers Club is and independent, skater owned company based on Omar's satirical reaction to corporation's greed and to a system that constantly says 'No' to the little man, symbolized by the 'Snake Shake' logo that adorns the apparel. With recent apparel and hardware collaborations with long serving skateboard brand Independent Truck Company, Doom Sayers seems to be going from strength to strength with increasing popularity.